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The Medical Market for Cable Assemblies:
Critical Care for a Critical Industry
By David Pheteplace, Bishop & Associates Inc.
Worldwide, a number of
issues will affect the medical cable assembly market in 2010 and beyond.
Some of these issues are continuations of trends, and others are new
trends that are just starting to gain recognition. Here are a few of
these factors.
The global population is aging, particularly in most westernized
countries. In the U.S., approximately 40 million Americans will be 65 or
older in 2010, and nearly 54 million will be by 2020. In 2010, 10
percent of China’s population, over 130 million people, will be over 65,
rising to 210 million in 2020. The European Union will have
approximately 90 million people over 65 in 2010, and Japan, with the
highest percentage of elderly, at over 22 percent, will have over 28
million. Many chronic conditions can affect people as they age. Treating
these individuals will require expanding healthcare systems and their
capabilities in all countries.
The U.S. began the complicated process of reforming its healthcare
system in 2009. Although the Senate and House each passed separate
bills, the shape the final legislation will take remains up in the air.
Much of the bill’s content, however, is aimed at the health insurance
and pharmaceutical industries, so it is not likely to have a direct
effect on the medical devices industry. If healthcare is made more
accessible to more people, however, the side effect will be a need for
increased capacity in the system, which will call for more
infrastructure and equipment purchases.
In early 2009, China committed $125 billion over the next three years to
improve their healthcare system. As China begins the reform process,
there will be significant opportunities for the medical device industry,
as China needs to greatly expand their capacity and infrastructure,
which has severely lagged behind the needs of their large population.
This will include many new hospitals and the accompanying basic tools,
such as surgical equipment, x-ray machines, MRI equipment, and
monitoring devices. This will all create more opportunities for medical
cable assemblies.
India, with the second largest population in the world, will probably
offer similar opportunities, as the country becomes more prosperous and
healthcare services are brought to more of the general population.
Technology
advances in equipment will also drive growth in the medical cable
assembly market. Advances improving the diagnostics and speed of
services have been significant over the last 10 years. One example is
GE’s Discovery NM 530C, a cadmium zinc telluride-based nuclear cardiac
scanner. This new machine (right) can do a cardiac scan in just five
minutes. Conventional machines would require two scans, taking 15-20
minutes each. Thus, the patients’ diagnosis is timelier (in a usually
time-critical situation) and the machine is available to more patients.
Another trend just starting to emerge in the medical device industry is
the regionalization of manufacturing. Many medical device companies,
whether from North America, Europe, or Japan, have resisted moving their
manufacturing off shore, but more will make the move in the years to
come, and the cable assembly business will move along with the device
manufacturing. Like the electronics industry in general, much of the
standardized and disposable assemblies, such as probe assemblies for
ultrasound machines and the hook-up assemblies for EKG monitoring, are
already coming from low-cost manufacturing areas such as China.
The biggest question mark for 2010 is the world economy. Most Western
countries are expected to have GDP growth in the one- to three-percent
range. China’s will probably be higher, over eight percent, but it may
ultimately be hampered by their recent move to tighten credit.
Bishop & Associates expects the worldwide market for medical cable
assemblies to grow by approximately 15 percent in 2010, to $2.9 billion.
The above factors should also drive good growth for this industry for
the foreseeable future.
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David Pheteplace
Bishop & Associates Inc., Managing Director - Cable Assembly
Division
David Pheteplace joined Bishop & Associates Inc. in 2008 as its
market segment director for cable assemblies. He is establishing
a new division for Bishop & Associates focused on the cable
assembly industry. Pheteplace, a management consultant for the
electronic and interconnect industry, specializes in operational
and strategic analysis, problem solving, and solution
implementation. He has more than 20 years of experience in the
interconnect industry, including managing divisions for
Amphenol, Cinch, and Robinson Nugent. Pheteplace can be reached
at
dpheteplace@bishopinc.com.
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