The
Computer/Peripheral Market for Cable Assemblies:
The Need for Speed
The
2010 market for computer and peripheral cable assemblies had a
significant recovery over the prior year as the worldwide
economies improved. All sub-segments of the computer/ peripheral
market had good growth. And it all goes back to the Internet.
In the year 2000, there were 361 million Internet users
worldwide, according to Internet World Stats reported on
Pingdom.com. By 2010, that number has grown to 1,967 million
users. That is more than a five times increase, or a 10-year
compound annual growth rate of 18.5% during a time span that
included two major recessions. Almost one in three persons
walking the earth today is an Internet user. If that trend line
continues on a linear growth path, there will be nearly 3.5
billion users in the year 2020, and 45% of the world’s
population will be on the Internet.
Asia has the largest number of
users, 825 million in 2010. Europe follows with 475 million,
North America with 266 million, and Latin America with 205
million. The most growth by region over the last 10 years was
Asia, at 711 million users, and Europe at 370 million users. By
country, China had the most users in 2010, at 420 million,
followed by the United States at 239 million, and Japan at 99
million. The following chart shows the numbers by region for
2000 and 2010.
The other trend affecting the
Internet is the amount of data each user is using. According to
Cisco, the global IP traffic was 95.5 petrabytes per month in
2000. A petrabyte is 1,000 terabytes, and a terabyte is 1,000
gigabytes, just to put it into perspective (tongue in cheek).
That averages out at 264 megabytes of traffic for each of the
361 million Internet users per month in 2000.
In 2010, Cisco estimates that the global IP traffic was 21,380
petrabytes per month. That yields an average usage of 10.9
gigabytes per month per Internet user. Since the global IP
traffic is growing exponentially, the number for 2020, if the
data were available, would be staggering. If usage stayed at the
current rate of 10.9 gigabytes of data per user per month, that
would equal 37.4 exabytes of IP traffic globally per month (an
exabyte is, as you guessed, 1,000 petrabytes).
Given all of the users and all of
the data accessed by each user, the computer/peripheral market
will have to keep up technologically to handle volume. This
means faster processors, faster I/O ports, and faster Internet
service. The faster Internet service will also drive the
telecom/datacom market. This new technology will keep the pace
of new product introduction up, and keep the public vying for
the latest thing.
Other trends in the computer/peripheral market for cable
assemblies include:
Standardization—Computer/peripheral manufacturers and
industry associations will continue to develop standard
assemblies to interconnect their equipment. USB 3.0,
Thunderbolt, and QSFP+ are some of the latest examples. Gone
are the days of custom solutions by individual
manufacturers.
Globalization—Manufacturers will continue to move their
manufacturing facilities to different regions of the world
to satisfy local consumption.
Offshoring—Cable
assembly manufacturing is relatively labor intensive. Price
competition will continue to pressure manufacturers to seek
countries with lower-labor costs.
Although the world economy is
still fragile, computer/peripheral cable assembly sales are
expected to grow 8.5% in 2011. Bishop & Associates expects the
worldwide market for these cable assemblies to be approximately
$22 billion this year. The largest growth will be in China, at
13.6%. In 2011, China will manufacture just less than 50% of the
computer/peripheral cable assemblies worldwide.
David Pheteplace Bishop & Associates Inc., Managing Director - Cable Assembly
Division David Pheteplace joined Bishop & Associates Inc. in 2008. As the
managing director, he is establishing a new division for Bishop
& Associates focused on the cable assembly industry. Pheteplace
is also the market segment director for telecom. He has more
than 20 years of experience in the interconnect industry,
including managing divisions of Amphenol, Cinch, and Robinson
Nugent. Pheteplace can be reached at dpheteplace@bishopinc.com.
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